Propel Earth Inc

"Build the business you’d be proud to work for." That principle is the foundation of WellWell Studio. For Day 25 of Propel Earth's Founder Showcase, we're highlighting founder Jesslyn Guntur, a brand strategist and fractional CMO who helps mission-driven founders do exactly that. At Propel Earth, we know that a great mission needs a compelling voice. Our partnership with WellWell Studio is about connecting the incredible founders in our ecosystem with the expert strategic support they need to scale. Why This Matters For conscious businesses to succeed, they must be seen and heard. WellWell Studio makes this possible by providing fractional CMO services, making executive-level strategy accessible to early-stage startups. Jesslyn embeds within teams to build clear brand positioning, scalable content systems, and go-to-market strategies that grow with integrity. Key Facts & Traction Proven Experience: Led by a founder with 10+ years of brand and marketing leadership at high-profile companies. Active & Generating Revenue: A revenue-generating studio currently serving a roster of mission-driven clients. Accessible Model: Specializes in a fractional CMO model, offering flexible retainers to make senior-level strategy accessible to startups. Mission & Impact WellWell Studio's mission is to help positive-impact businesses clarify their brand, strengthen their strategy, and communicate authentically. The impact is exponential: by amplifying the work of purpose-driven ventures, especially those led by women and minority founders, they help create a more equitable and sustainable economy. The Opportunity: A Call for Clients & Partners WellWell Studio is taking on new clients. If you are a purpose-led founder (Seed to Series A) in need of a strategic marketing partner to turn your mission into momentum, this is your opportunity. For incubators and VCs, WellWell is a trusted resource to support your portfolio companies. Explore WellWell Studio: lnkd.in/dErsr6gU Connect with Jesslyn Guntur: lnkd.in/dEX4CRmj

"Symbiotic will help rebalance planetary inequities one transaction at a time." That single, powerful sentence is the driving force behind founder Jay Frank. For Day 24 of the Propel Earth Founder Showcase, we're highlighting Symbiotic his blueprint to embed purpose into the very DNA of commerce. Most businesses treat social impact as an afterthought—a donation made at the end of the year. Jay's vision flips the model entirely: what if impact wasn't just a result of a transaction, but the reason for it? Why This Matters Imagine if a fraction of the billions of transactions happening every day could be automatically leveraged to address the world's biggest challenges. Symbiotic makes this possible with its "Social Impact as a Service" model. It's a platform that connects buyers looking to make a difference with their spending to sellers who are committed to creating positive change. It makes doing good, good for business. Key Facts & Traction * Visionary Model: Designed a plug-and-play "Social Impact as a Service" (SaaS) platform to make every transaction an opportunity for impact. * Experienced Founder: Led by a proven entrepreneur with a 25-year career in channel sales and a successful 2020 exit. * Transparent Impact: Has a clear plan to use blockchain technology to transparently map, brand, and prove the social impact generated from every transaction. Mission & Impact Symbiotic’s mission is to forge systems change by leading with impact to attract opportunity. Every transaction facilitated will carve out support for customer-chosen nonprofits and NGOs aligned with the Sustainable Development Goals, turning everyday business into a force for rebalancing global inequities. The Opportunity Jay is raising a $1.5M - $5M pre-seed round to build the MVP, hire a world-class team, and launch the platform. This is a ground-floor opportunity to back an experienced founder with a bold, scalable vision to rewire capitalism for the better. Connect with Jay Frank on their Featured Founder profile: lnkd.in/e7GyHuf8

"Never Go Solo" In a city that buzzes and never sleeps, Where the skyline watches and FOMO creeps, You’ve got a plan, a vibe, a show But no one to say, “Let’s go.” So open the app, don’t wait, don’t scroll, Find your match, your plan, your role. From rooftops to raves, and comedy tight, You’ll never go solo on a Friday night. That’s the feeling founder Marina Aslanidou is solving with Friends And The City. For Day 23 of our Founder Showcase, we're highlighting a leader who built the solution to one of modern life's biggest problems. With incredible grit, Marina built the MVP herself, proved the demand, and is now ready to scale. Why This Matters In 2023, the US Surgeon General declared an epidemic of loneliness. Friends And The City is a direct response, built for immediate, real-world action. It uses the urgency of a live event to connect people with a shared interest, turning online matches into offline friendships. Key Facts & Traction * 1,000+ User MVP: Built the initial app solo and organically attracted over 1,000 users. * Major Industry Partner: An official affiliate partner with Ticketmaster, validating the business model. * Real-World Connections: The core loop is working—users are actively matching and attending events together. Mission & Impact The mission: make loneliness obsolete, one real event at a time. The impact is measured in real-world friendships sparked and experiences shared that would have otherwise been missed. The Opportunity Marina is raising a $500k pre-seed round to scale what already works. This funding will build the tech team, launch on Android, and capture the NYC market. This is a chance to back a founder with proven grit and a product with clear user demand. View the full pitch deck and connect with Marina Aslanidou on their Featured Founder profile: lnkd.in/eTtKyGfZ #FriendsAndTheCity #NeverGoSolo #SocialTech #MentalHealth #Loneliness #ImpactInvesting #BuildInPublic #PropelEarth

"12 years. 6 doctors. For 1 in 20 women, that’s how long it can take to get a diagnosis for a debilitating hormonal health disorder like PMDD." That staggering reality is what drives founder Ananya Grover. For Day 22 of the Propel Earth Founder Showcase, we're highlighting HealCycle her AI-powered companion for women navigating the mental health challenges of PMS, PMDD, and perimenopause. As a Princeton University computer science graduate, a menstrual equity activist, and a TED Conferences speaker whose talk reached 1.8 million viewers, Ananya Grover has the perfect blend of technical expertise and authentic passion. Key Facts & Traction * Live App with Users: Has a live app on iOS and Android with over 488 organic users. * Proven Global Reach: Founder's TED talk on period positivity has reached 1.8M viewers, demonstrating a powerful ability to connect with a global audience. * Clinically Informed: Backed by a team of senior medical advisors, including psychiatrists, OB-GYNs, and clinical psychologists. Mission & Impact HealCycle’s mission is to empower women to take charge of their hormonal and mental health. The impact is measured in the number of women receiving daily emotional support, increased symptom literacy, and a reduction in self-reported mental health isolation, directly supporting UN SDGs for Good Health and Gender Equality. The Opportunity HealCycle is seeking angel investment and grant funding to scale its user base, complete a pilot study, and integrate health coaching services. This is an opportunity to back a globally-recognized advocate and Princeton-educated founder who is tackling a massive, underserved market with a live, validated product. Show Your Support Today Ananya Grover just launched HealCycle on TinyLaunch! You can help her gain visibility and momentum right now by giving her an upvote. It takes 10 seconds and makes a huge difference for a founder building something that matters. Upvote here: lnkd.in/e7Bi-Y9W

"We have an increasingly narrow window of opportunity to build and get AI right—the time is now." This call from founder Joyce Shin is the driving force behind Stochastic Potential. This is Day 21 of the Propel Earth Founder Showcase and as AI reshapes our world, Joyce is working to ensure it evolves to serve humanity. Companies are rushing to adopt AI but often don't know where to start, leaving them vulnerable to creating biased, inefficient, or harmful systems. Why This Matters Getting AI right is one of the defining challenges of our time. The systems built today will shape jobs, equity, and human potential for decades. Stochastic Potential acts as a non-profit strategic partner, helping companies build the ethical frameworks and operational infrastructure to integrate AI responsibly, upskill their teams, and grow sustainably. Key Facts & Traction * Proven Leadership: Led by an operations expert with experience managing a $40M budget and transforming a 160-person organization at Dropbox. * Clear Offering: Has defined a clear service model for Series A/B startups: building the operational frameworks to help them scale with an ethical AI foundation. * Building Momentum: Accepted into a Climate Fellowship to integrate a climate perspective into her core ethical AI framework. Mission & Impact Stochastic Potential’s mission is to center ethics, humanity, and adaptability at the core of AI systems. The impact is focused on redesigning jobs for the age of AI, creating inclusive workplaces through upskilling, and ensuring technology unlocks collective human potential. The Opportunity: Stochastic Potential is seeking its first pilot partners and a technical co-founder. This is a direct call to: * Mission-Driven Startups (Series A/B): Work with an experienced leader to build a responsible and effective AI strategy from the ground up. * Technical Leaders: Join as a co-founder to build the infrastructure for a non-profit dedicated to shaping the future of ethical AI. Connect here: lnkd.in/eUaqBvV9

"Our mission is to empower communities to reclaim their food systems." This mission drives Saved by the Plate Inc. For Day 20 of the Propel Earth Founder Showcase, we highlight Shay Bouchles, who is building a movement for food sovereignty. Our food system often creates disconnection and insecurity. Shay is tackling this by teaching people to support local food networks and grow their own food. Her background in environmental policy and social justice gives her a powerful, informed perspective. Propel Earth’s role is to amplify her call for the team and funding she needs to launch. Why This Matters Food sovereignty builds community health and climate resilience. #SavedbythePlate provides hands on education to strengthen local economies and improve nutrition, creating sustainable food systems for everyone. Key Facts & Traction * Architecting the Platform: Designing the digital hub for educational resources and community mobilization. * Laying Groundwork: Securing partnerships with local parks to host hands-on workshops and events. * Building the Model: Leveraging proven experience leading social justice organizations to create an inclusive, community-first structure. Mission & Impact #SavedbythePlate empowers communities through education, promoting food justice for all. Impact is measured by tangible outcomes like people taught to grow food, gardens supported, and local partnerships formed. The Opportunity: Build With Us * Join the Founding Team: A direct call for mission-driven builders. Shay is seeking a Full-Stack Developer to bring the platform to life, a Grant Writer to unlock funding, and Social Media Creators to build the community. This is a chance to be a core part of a vital non-profit from day one. * Provide the Spark: A $300k seed fund will launch the MVP and run the first year of pilot programs, creating a replicable model for food sovereignty. Your support is the catalyst that turns this powerful vision into on-the-ground action. Connect with Shay Bouchles: lnkd.in/ekKRzG65

“Great things in business are never done by one person; they’re done by a team of people.” — Steve Jobs That spirit is behind Bynd Bio, founded by Christopher Veale, a platform built to help CRO teams move proposals faster with less friction. For Day 19 of the Propel Earth Founder Showcase, we’re highlighting a founder focused on speed and clarity for contract labs. The administrative drag in drug discovery is a known problem. Christopher, a biomedical engineer who went deep into cloud SaaS, built a practical solution that meets CROs where they work. At Propel Earth, our role is simple: connect this ready to deploy platform with forward thinking CROs who will benefit from it right away. Why This Matters In drug discovery, time is not just money—it is lives. Bynd Bio turns messy call notes into a structured study configuration, generates an accurate quote using the lab’s own pricing, assembles SOW text, and tracks client comments in one flow. That reduces the back and forth that keeps science stuck in spreadsheets and accelerates decision making. Key Facts & Traction Product Ready: AI assisted platform for study configuration, quote generation with your pricing, SOW assembly, and comment resolution in a single workflow. Targeted Go to Market: Focused on pilot partners to produce measurable, data rich case studies. Engaging the Market: In active discussions with multiple labs, including an enterprise account, signaling clear demand. Mission & Impact Bynd Bio’s mission is to make buying complex scientific services fast and simple for contract labs. The impact: shorter proposal cycles, cleaner scopes, and more time for scientists to do the work that moves programs forward. The Opportunity If you lead a CRO or CDMO and want proposals that move faster with fewer rounds of edits, this is worth a look. Early partners can compress proposal timelines, delight clients, and demonstrate agility where it counts. Connect with Christopher Veale and want more info view his Featured Founder profile here: lnkd.in/efTk85PD

"The moment we redefine success as elevating others, we step into a new paradigm." This redefinition of success is the foundation of LUMINA RISE. For Day 18 of the Propel Earth Founder Showcase, we are highlighting founder Julien Van Niekerk, a visionary architect for a new kind of enterprise. So much of our current economic system operates on extraction and disconnection, leading to burnout and planetary harm. What if business could be a vehicle for service, healing, and regeneration? This is the question LUMINA RISE doesn't just ask, but embodies. Why This Matters Our global crises are, at their root, crises of consciousness. To build truly regenerative systems, we must first operate from a different internal state. Lumina Rise is cultivating a new operating system for leadership and enterprise—one rooted in purpose, compassion, and planetary truth. This inner work is the essential foundation for lasting outer change. Key Facts & Traction * Anchoring the Vision: Sharing the foundational principles and "frequency" of Lumina Rise to attract a resonant community of creators and leaders. * Weaving the Network: Actively connecting with other "blueprints" and like-spirited initiatives to build a coalition of conscious change-makers. * Developing the Framework: Structuring the initial blueprint for what he calls "New Earth" business, focused on values-led collaboration and light governance. Mission & Impact Lumina Rise exists to guide businesses and creators toward purpose and planetary alignment. The impact here is a shift in consciousness. While conventional metrics don't apply, Julien is developing "Key Spiritual Indicators" to measure resonance, alignment, and purpose-led evolution. The Opportunity Julien is seeking $5,000-$10,000 in trust-based, foundational support. This funding will provide the stability needed to continue developing the blueprint, nurturing the network, and holding space for a new model of value creation to emerge. Connect: lnkd.in/erfHpSjM