Protein water. Protein chocolate. Protein pasta.
At some point this stopped being nutrition and became marketing.
The obsession with protein is driven by the perception that more is better - but most people are able to take in enough protein without purchasing any of these products.
What the food industry did was simple: put a label on ultra-processed food and called it health. And it worked.
Worth asking who actually benefits here. Because it's rarely the person buying protein pasta for double the price of regular pasta.
medicotrick.com/blog/the-202...
